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Jason Pritchard





Editor at eVTOL Insights

Career Path(s):

- Advertising, Marketing & Business


​Describe your usual work environment:


Open-plan office.

Please provide a brief description of your job:​


I plan and lead the editorial content for eVTOL Insights, one of the leading news sources covering the eVTOL aircraft and Urban Air Mobility markets. As well as daily news, I produce in-depth interview pieces with some of the industry's leading experts, who I also speak to as part of our popular series of weekly podcasts.


​What made you decide to pursue your chosen career path?​


I've been passionate about writing and telling stories since I was very young. I chose this path because I enjoy speaking to people and finding out their lives. After finishing secondary school I graduated from university with a BA in History and Journalism.

I've always been interested in aviation and fascinated by the industry and the technology behind it, so to be able to combine the two together in my current role has been an exciting step in my career so far. We're entering an incredible time for the eVTOL space at the moment, and I've loved every minute of it.

It's amazing to think there are so many wonderful stories out there waiting to be heard, I've been privileged to talk to some incredible individuals in my time, and feel proud to be regarded as a reliable source of industry information by my peers.

What are the three key skills that are required for your job?


Time-management, creativity and planning.


What would you say is the biggest misconception about your job?​


Some readers assume that journalists from smaller, less-known media brands are the same as those from bigger, more corporate newspapers which sometimes publish news articles which are either factually incorrect or misleading. This isn't always the case, but we shouldn't tarnish every journalist with the same brush.


​What advice would you give to a school student who is interested in pursuing a career similar to yours?​


If you're passionate about writing, willing to work hard and learn, and want to be at the forefront of a new generation of aviation, a career in aerospace journalism is highly recommended. There is no better feeling as a journalist to be one of the first in the world to break news stories about eVTOL aircraft. The thought of knowing a wide group of industry professionals regularly head to your website for the latest news is what makes me more determined than ever to be one of the best in my field.

​If you could change one thing about the world what would it be?​


If everyone was kind, the world would be a better place for us all. 

Jason Pritchard.jpg

Jason Pritchard

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